QATAR: Al Jazeera Sport has concluded an agreement with leading international sports rights agency …

Nasser al-Khelaifi … expending portfolio

Al Jazeera Sport has concluded an agreement with leading international sports rights agency MP & Silva to acquire the exclusive media rights to the Barclays Premier League in the Middle East and North Africa (Mena) through a three-year agreement that begins next month with the 2013-14 season.
With this, Al Jazeera Sport becomes the exclusive media rights holder to all 380 Barclays Premier League matches across all media platforms and devices in the Mena region that comprises 23
Besides the Premier League, Al Jazeera Sport has secured exclusive rights to some of the world’s best football content for up to the next three seasons – from 2013-2014 to 2015-2016 – in the Mena region.
The broadcast deal was reached with MP & Silva and Pitch International for the Italian Serie A and Major League Soccer, major tournaments such as the FA Cup, coverage of matches involving the national teams of England and Brazil and club content for Arsenal, Liverpool, Tottenham Hotspur, AC Milan, Juventus and Inter Milan.
“We are extremely excited by the addition of the Barclays Premier League for the next three-year cycle, the value that this can add to our customer proposition and extending further our portfolio of top European football,” said Al Jazeera Sport chairman Nasser al-Khelaifi.
“We are very excited with our partnership with both Pitch International and MP & Silva, both of whom understand our business objectives and are fully committed to working with us to heighten our sports offering in this region,” he added.
“We are extremely pleased to welcome Al Jazeera Sport as a new partner in the Middle East and North Africa. We look forward to working with them and are confident they will broadcast the Barclays Premier League in a comprehensive and innovative manner to our fans in the region,” said Premier League Chief
Executive Richard Scudamore.
For the new season, Al Jazeera Sport will launch three new HD channels. With 19 live sports and sports news channels in the region, Al Jazeera Sport will provide complete coverage of the Barclays Premier League, including dedicated studios for both Arabic and English coverage and a full range of preview, review and highlights programmes. Breaking news and stories from the Barclays Premier League will feature on Al Jazeera Sport News.
While Ayman Jada and Mohamed Saadon al-Kuwari will present the Arabic coverage of the Barclays Premier League, the English studios will feature Richard Keys and Andy Gray.
“We are pleased to have reached a landmark deal with a major player in Al Jazeera Sport for the Mena region, in partnership with MP & Silva,” said Pitch International’s Paul McGrath.
“We are delighted to partner Pitch International to complete this massive agreement with Al Jazeera Sport, with which we continue to enjoy a strong relationship,” said Andrea Radrizzani, Group chief executive officer,
MP & Silva .

Reported by: Caye Global News, Gulf Times


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